The view of ‘content is king’ encountered in business or advertising applies also to us. And just like in any other industry, all the advantages of good content are relevant in our world. Educational content along with our entertainment is the reason our visitors trust us. Being consistent in delivering interesting and accurate content make our customers come back. The more time they spend with our content the more familiar they become with our services which in turn inhibits trust. This loop of trust and repetition is the reason the brands we create become so popular in every country we worked.

Another paramount reason content is king is because it sets us apart from other entertainment parks. When kids ride roller coasters, they do not leave this experience with any new knowledge. This is not true for Edutainment parks. There are not many places in the world where kids can learn how to make chocolate, program a robot, climb a wall, or fly an airplane in the same place and day.